Inspire Investing Brand Style

Primary Logo

Blue and orange logo on white background used as our primary brand expression.

Secondary Logo

White logo used on various brand approved backgrounds

Color

Primary and secondary palette

Poppy Orange Primary

HEX
RGB
PMS
CMYK
#d17832
209, 120, 50
——–
0, 43, 76, 18

Electric Blue Primary

HEX
RGB
PMS
CMYK
#2d7fb1
45, 127, 177
——–
75, 28, 0, 31

Deep Space Blue

HEX
RGB
PMS
CMYK
#0B192C
11, 25, 44
——–
75, 43, 0, 83

Creamsicle Orange

HEX
RGB
PMS
CMYK
#FBEFE5
251, 239, 229
——–
0, 5, 9, 2

Powder Blue

HEX
RGB
PMS
CMYK
#e6f1f5
230, 241, 245
——–
6, 2, 0, 4

Brand Expressions

Examples of appropriate branding

Inspire Investing Brand Stats

16,943
Avg. Monthly Visitors in the Last 12 Months (as of 12/31/2021)
Inspire Advisors
21%
Inspire Investing
45%
Inspire ETF
29%
Inspire Insight
5%
100,359
Avg. Monthly Impressions in the Last 12 Months (as of 12/31/2021)
Inspire Advisors
4%
Inspire Investing
40%
Inspire ETF
52%
Inspire Insight
5%
3,710
Avg. Monthly Clicks in the Last 12 Months (as of 12/31/2021)
Inspire Advisors
5%
Inspire Investing
48%
Inspire ETF
39%
Inspire Insight
8%
1,204,310
Total Impressions in the Last 12 Months (as of 12/31/2021)
123
New Subscribers Per Month
Inspire Insight
60%
Inspire Investing
40%
1,110
Top Global Google Searches Per Month
Inspire Investing
Inspire Investing ETF 
Inspire Investing reviews
Inspire ETF
Robert Netzly
Inspire fund
Inspire International ESG ETF
Inspire Global Hope ETF
Inspire Global Hope Large Cap ETF
Inspire Small Mid Cap Impact ETF
Inspire 100 ETF
Inspire Corporate Bond Impact ETF
Inspire Insight
Inspire Advisors
200,286
Total Number of Emails in our Database
15,813
Active Subscribers (as of 12/31/2021)
1,100
Referring Domains (as of 12/31/2021)
Inspire Advisors
13%
Inspire Investing
44%
Inspire ETF
24%
Inspire Insight
24%
16,200
Backlinks (as of 12/31/2021)
Inspire Advisors
14%
Inspire Investing
59%
Inspire ETF
15%
Inspire Insight
13%
$1,926,792,863
Total Discretionary AUM (as of 12/31/2021)
2,248
Number of Households
(as of 12/31/2021)
Inspire Advisors
67%
Inspire Investing
33%
$267,290
Average AUM per household
(as of 12/31/2021)
$1,132,616,601
Inspire ETF AUM (as of 12/31/2021)
$430,192,868
Inspire Advisors AUM (as of 12/31/2021)

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